Small Space Showcase 3

Posted in Fortune Magazine by DCroy on 10 April 2009

A really charming ad for Pilgrim Rum, it exemplifies most of the small space ads in this Fortune: well crafted, hard working, and just sort of pleasing. You can tell they had to work harder on the message, and I’m guessing the amount of money going into the media buy put everyone on their best behavior.

Here’s a nice history of Pilgrim/Felton (Felton being one of the oldest families in Boston I guess they earned the whole buckled hat Pilgrim thing).

Happy as a drunken pilgrim.

Happy as a drunken pilgrim.

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